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Home Business Articles

Party Planner

In today's busy world, there has become a need for services to simply people's lives. One growing industry is party planning which includes birthday parties, class reunions, family reunions, weddings, holiday parties, company parties, etc.

A party planner's main skill is organization. A person who enjoys organizing and putting together socials would enjoy this business. As with most businesses, it's usually better to specialize in a specific area such as kids' parties and create unique and fun themes. Kids' parties might include a craft or game, or even a storyteller, clown, magician, or other special guest who may pay you a commission for booking them for the party.

Ways to market your party planning business include volunteering to plan small parties in the community such as Cub Scouts or sports team, passing out flyers around the community/ neighborhood, placing classified ads in local parenting papers, having a booth at kids' fair or craft shows, writing a party-planning tips sheet for your local newspaper or doing a direct mail out to area families. Typical rates for a two-hour party for eight children is $95-$220 depending on the area you live in.

Family reunions, class reunions, weddings and other parties each have their specific markets and advertising mediums. Take time to decide which area you would most enjoy and which offers the best opportunity for a successful business in your community.

Additional resources:

  • Association of Bridal Consultants, (203) 355-0464
  • Gilbert, Edith, Complete Wedding Planner, Fell Publishers, 1989.
  • Lansky, Vicki, Birthday Parties: Best Party Tips & Ideas (ages 1-8); The Book Peddlers.
  • Sachs, Patty, Pick a Party: The Big Book of Party Themes & Occasions, Meadowbrook Pr.
  • The Institute for Consulting Careers, Inc. (503) 240-0931

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